6 Tips For New Interior Design Bloggers - The First Month
You started an interior design blog...now what? Once you've got the URL, the website, then what? How do you move forward and how in the hell do you make it the money magnet?
6 Tips For New Interior Design Bloggers In Your First Month
Set Up Your Social Media Presence
I'm not going to suggest that you go out and signup for every platform out there because if you're not interested in or using the platform currently, you'll most likely not be into it a year from now.
And let's be honest here... social media can be a total time suck. Don't overwhelm yourself with a bazillion platforms to post to. I'd suggest you go with two or three of these... Pinterest (required in my opinion), Instagram and Facebook (if you like 'em) and maybe Twitter.
Make sure when you set up these accounts that they accurately reflect your brand and the work that you do.
Also make sure that your handle on each of those platforms matches your website. Don't be 'LilDecoratingDabney' on IG and 'DabneytheDesigner' on Pinterest. It will make it harder for your peeps to follow you.
SEO Research
While there are a lot of things you need to focus on, this is one of the most important tips for new interior design bloggers:
Learning and implementing search engine optimization is muy importante and you cannot skip this step. If you skip it, you will have the damndest time attracting prospects to your business.
A lot of times when a designer comes to me to help them with getting traffic to their website it is because the content isn't optimized for the terms that people are searching for. It isn't because they suck.
Keep that in mind whenever you find your traffic isn't growing as quickly as you'd hope it would. The reason for slow growth 99% of the time is that the content on the website is not optimized to attract people. Which means people can't hire you if they don't know you exist.
Take the time to do the SEO research. You may be interested in my course called "Content Goldmine" that will walk you through this process.
Create + Build Out Your Content Calendar
Your content calendar is one of the most important documents you will ever create beyond your letter of agreement or design questionnaire.
This will keep you on schedule when it comes to updating your blog. You won't wonder what to post about because you already planned it out.
And it keeps Mr. Google happy because if you don't update your website, Mr. Google thinks you're dead and irrelevant. You don't want that. Keep your website updated with new content consistently and Mr. Google will bring people to your virtual door.
Sign Up With Google AdSense
If you want to start making pennies (literally pennies) from the beginning sign up for Google Adsense. Your audience will get used to seeing ads on your content and as your audience grows with pageviews, you'll start to make more than just pennies.
And once you become the guru design blogger of the world, you can choose to stay with Adsense or move to another ad company.
Sign Up With Pinterest
There could not be a better place in 2021 than Pinterest for new interior design bloggers to be (unless you're comfortable with being on camera, then I'd say YouTube would tie for that #1 spot).
Your ideal clients are already over there pinning images of their dream homes and they have the budget to do it. So logic says that you should get over there and flesh out a Pinterest account filled with boards (SEO optimized, of course) of beautiful spaces that your prospects will be interested in. And also create a board for your blog content, too. (Pssst... there's a course in the Society that will help you with accelerating your growth on Pinterest.)
Pinterest is the BEST place to start getting traffic from the beginning while Mr. Google starts to index your website.
Create A Blog Template
The last of the tips for new interior design bloggers is I'd encourage you to create a blog template to save yourself time when it comes to posting consistently. You can set up blank blocks in a post set to draft mode. Add dummy text for your future content, your pinterest images, and your newsletter sign up form.
When you're ready to create your next post, simply duplicate your blog post template and plug-in the post and images.
I hope you enjoyed these tips for new interior design bloggers and take the time to implement them. Starting off with these things in place will help you accelerate your growth and keep you focused on one of the most important tasks in your business life.
Hola!👋I'm Alycia. I help eDesigners land dream clients + get profitable with smart online marketing methods. Want in on the only membership group that will help you get organized, get visible AF, and get majorly PROFITABLE? Hell yes, you do. Follow me.
Hola! I'm Alycia Wicker and I help online interior designers grow their business.
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